Sunday, December 15, 2013

Tow #13 (Visual Text)- Back Cover of Disney Movie VHS Case/ Sleeping Beauty/ Walt Disney Home Video

Disney movies are classics because they remind many of their childhoods and are fun, family-friendly entertainment. Even in the 1950's, when Disney was a new company and had entered the film-making business recently, it was praised for its beautiful and adventurous films. The description on the back of the "Sleeping Beauty" VHS movie uses allusions and imagery to convince readers that "Sleeping Beauty" is another movie that will soon become a classic for all (which it has). Disney uses these rhetorical devices to appeal to pathos and make their movie connectable to their audience. Right from the start, the name Walt Disney alludes to some of Disney's very first films- "Cinderella" and  "Snow White and the Seven Dwarfs", which were already on the way to becoming classics at the time. There are also allusions to Tchaikovsky when the description starts to talk about the music and character in "Sleeping Beauty". Alluding to famous movies and composers adds to the "magic" of the movie and connecting to more ideas of love. Tchaikovsky is famous for being an extremely dramatic composer from the Romantic Era of music and this reference to the composer of the "Nutcracker" adds drama and extra romance to the already traditional fairy tale. Disney also uses diction to create imagery of the movie before its audience even watches it. Words like "timeless", "masterpiece", "delightful", "enchanted", and "cherished" have positive connotations and help people to envision magic and classic fairy tales. The movie seems appealing, despite the fact that it could actually be quite scary for little kids due to Maleficent (and therefore, not family-friendly). The imagery also adds adventure to the movie's description, showing people that Disney's "Sleeping Beauty" is more than a traditional European folk tale. In fact, the success Disney had in marketing "Sleeping Beauty" is very similar to the marketing they use in their modern movies, but instead the classics include "Sleeping Beauty". Disney uses its description of "Sleeping Beauty" as reasoning for why "Sleeping Beauty" deserves to be part of a family's "video collection" and solidifies why Disney movies in general should be collected and celebrated be families for generations to come.

Sunday, December 8, 2013

Tow #12- IRB/ "The Telling Room: A Tale of Love, Betrayal, Revenge, and the World's Greatest Piece of Cheese"/ Paterniti

When we put our minds to something, great things can be accomplished. When something is on our mind, great things are imagined. This idea is the basis for The Telling Room,a memoir by Michael Paterniti. Paterniti, a writer curious about a rare Spanish cheese called Paramo de Guzman, decides to visit Spain with his wife, young son, and friends. In a desperate search for the cheese, Paterniti and his friend end up in Guzman, a small, sleepy village home to the family the used to make the cheese. Paterniti speaks with Ambrosio, the cheese maker, and learns about the village's history through visiting Ambrosio's "Telling Room". The village's "telling rooms" have been dug into the caves in the surrounding hills and are common place to the villagers to bond and share stories.

Paterniti weaves the majority of his story through personal anecdotes and examples. His memories of how he discovered Paramo de Guzman and his brief history of Ambrosio and family provide necessary context to the story that is both interesting and appeals to pathos in readers. This pathos helps readers to connect to Paterniti and become involved in the story. His anecdotes and appeals to pathos also add credibility and appeals to ethos. They are a testament to Paterniti as a writer and show the skill that made him famous for both his books, The Telling Room and Driving Mr. Albert. The appeals to ethos are made through powerful diction as well, which helps to add imagery and characterization to his story. Imagery and characterization in this book resemble that of many fiction books, which probably makes the book more appealing to younger readers like myself. Overall though, Paterniti uses humor to tie his appeals to pathos and ethos and imagery, diction and characterization together. It takes elements of great stories, novels and articles and blends them together to make a memoir; both fact and fiction-like story together as one.
Guzman Spain. N.d. Photograph. Longfrom. Longform. Web. 8 Dec. 2013.

Monday, December 2, 2013

Tow #11- New York Times Article/ "Paula Deen's Cook Tells of Slights, Steeped in History"/ Kim Severson


For many, southern food is comfort food, and comfort is family. And in most cases, true family is not based on physical appearances or blood. It's the people you love and love to spend time with. For Dora Charles, a friend and cook for ex- Food Network star and legendary chef Paula Deen, this definition of family was not a complete reality. Deen may have treated Charles in a friendly way, made promises to her, or even called Charles her "soul sister", but there was no true family or true comfort involved. In her New York Times article, Kim Severson appeals to pathos and logos to convince readers of Deen's bad character and prove that her new notoriety is well-deserved.

Severson establishes pathos through examples of how Deen treated Charles. By telling readers that Paula Deen asked Dora Charles to wave a bell outside the restaurant as "a symbol of what we used to do back in the day", readers begin to pity Dora and others for the harsh things they were asked to do. Severson also works to convince readers that Paula Deen is unfaithful and breaks promises, another appeal to pathos, through quotes by Deen, Charles, other employees who work for Deen, and outside, professional figures. Deen apparently told Dora that "one day if I get rich, you'll get rich". Examples like these also tie to logos, because they are word-for-word factual accounts of Deen's wrong-doings. Many employees at Deen's restaurant "Lady and Sons" remember and testify that Deen asked another employee, Mrs. Jones, to dress as Aunt Jemima in order to gain more business. This factual appeal helps to portray Deen as unkind and deceitful, because the average Deen fan who watches the Food Network would not have expected her to act this way on tv.

Severson's use of examples to appeal to logos and pathos ruins Deen's credibility and personal appeal to ethos in society. She uses the appeals to prove that Paula Deen deserves to be remembered more as a villain than as a legendary star. The examples also convince readers, on a larger scale, that things are not always as they seem.

Severson, Kim. "Paula Deen's Cook Tells of Slights, Steeped in History." New York Times. New York Times Newspaper, 24 July 2013. Web. 1 Dec. 2013.